Making the International Museum of the 21th Century: Iconicity, Interaction & Collaboration

For the second year, SemioTiPS participates in November 2017 to Incheon international conference. This conference is organized to generate ideas for the upcoming National Museum of World Writing in South Korea, sponsored by the Korean Ministry of Culture, Sports and Tourism. During the conference, SemioTiPS will present methods to help design a new international museum.Here

Château de Montsoreau: birth of a museum, augmented by co-creation

The Château de Montsoreau re-opened in April of 2016, with the installation of the Philippe Méaille collection. The locations is now devoted to contemporary art. To help define the Château’s new identity, “co-creation” assistance was sought. Now that the opening is accomplished, how does the site look? Here’s a glance at already visible signs of

Research Defanged

Over the past decade or so, many large corporations in the U.S. have renamed and repositioned their research functions. What used to be called the “marketing research” department is now often called the “consumer insights” department. This transition to “consumer insights” is a U.S. corporate fashion trend and will most likely continue—as the corporate copycats