#Museum | semiotips

Paris, November 24th: our Workshop at French Ministry of Culture & Communication

In partnership with French Ministry of Culture and Communication and with Château de Versailles, SemioTiPS has been asked to present and discuss new methods to explore and define cultural brands. Studying the image of a museum or heritage site helps to improve its communication and branding. And it it even more relevant to explore the personality

November 15th, 2023 : panel discussion on culture and brands

#Brand, #Brand Content, #Culture, #Innovation, #Museum

“Culture and Brands : Who Inspires Whom?“ A panel discussion organized by Culture & Management, with the participation of SemioTiPS. Art, artists and more largely culture, inspire and nourish commercial brands, especially luxury ones that finally seize cultural contents to spread their image. For instance, Uniqlo’s partnership with MoMA “offers many ways to bring art